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Voiceover Industry Terms - IVR
In telephony, interactive voice response, or IVR, is a phone technology that allows a computer to detect voice and touch tones using a normal phone call. The IVR system can respond with pre-recorded or dynamically generated audio to further direct callers on how to proceed. IVR systems can be used to control almost any function where the interface can be broken down into a series of simple menu choices. Once constructed IVR systems generally scale well to handle large call volumes.

Basically, when a phone system prompts the caller to press one for this department and two for another department, etc., that is known as an IVR phone system.
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